It's astounding that after 12 years, Dora the Explorer is still one of the most popular preschoolers' show on television -- and there are a lot of really great new shows for preschoolers out there. Many have come and gone during the time Dora has reigned as the Queen of preschooler TV. According to Nickelodeon, Dora the Explorer currently reaches more preschoolers than any other show on television (12.4 million). Why is Dora still so popular after all these years? Well, because she rocks!
Dora is a pioneer in interactive preschool TV. Her adventures are simple, yet still exciting for preschoolers, and parents love the show because of the educational content. It also helps that she is a role model for young Hispanic viewers, and she teaches fun Spanish words to viewing children of all nationalities (what kid isn't thrilled by learning how to say real words in a foreign language?). The show also features catchy music young kids love to sing along with Dora and her friends.
On Monday (Jan. 14), Dora shines again in a brand-new half-hour primetime special, "Dora Rocks!" premiering at 7:00 p.m. (ET/PT). Music takes center stage as the curricular focus of the new special, and kids and parents can even go online to www.nickjr.com to learn more about the special and print out activities like a musical learning pack (awesome!), make your own microphone, puppet theatre, and more. You can also get the "Dora Rocks!" CD and other merchandise at Target stores. Rock on, Dora!
(Photo © Viacom)